Monday, October 16, 2017, 1:06 PM
The Fashion is one of the sectors that most wealth They generate in Spain (it contributes 2.8% of GDP) and technology can give a boost so that national brands remain a global reference. Born with this philosophy ‘Atelier by Isem‘, The first vertical accelerator in Spain from technology companies that want to transform the value chain of fashion companies, making them more competitive.
Atelier by Isem program will accelerate six startups That come from all over the world and develop a disturbing technology. The difference of this project with a different startup acceleration is that “these companies are given the opportunity to test their product for four months” in an important company in the sector. These “employers” of Atelier are companies such as The Goose, Aristocrazy, Cortefiel, El Corte Inglés, Mayoral and Camper.
At the startup mentor side they are Accenture, Contiac, the customer spirit, moving branding and the venture.city. The call was released this Monday and interested startups that combine technology and fashion can be presented to be part of the project until November 17 Via the web. The 10 finalists will be announced on December 1 and on December 15 they have to present a liftpitch for the jury, who will announce the elected six.
The project was born from Isem Fashion Business SchoolA center of Navarra University that was born with the aim of training professionals with negotiating capacity to work in the fashion industry. So far, more than 1,000 students have already completed the classrooms of the only fashion business school in Spain and “there are many who choose the Entrepreneurship As soon as their studies end, “they say from Atelier.
The program consists of 10 months as a point of association of entrepreneurs, managers of experiences with experience, risk capital and business angels. Each accelerated startup has one Personalized and training mentoring By specialists in areas such as digital marketing, business communication, finance, human resources and legal aspects, among other things.
In Germany, Italy, the United Kingdom, France or Israel already have initiatives of this type that promote the technological transformation of fashion companies, but there was none in Spain.
